After being sucked from the vortex and returning to earth, we find ourselves back where it all began - on the hazy sands of time. Intoxicated by atmospheric energy, we navigate the idea of reverting back to a simpler lifestyle. Our seasonal campaign, Liquid Haze, speaks to the importance of finding new ways to adapt to global challenges - moving like water through precipitation.
Drawing inspiration from our familiar landscape, we summon the psychedelic nature of warped dunes and the subtle femininity of our floral surroundings to incorporate into this seasons designs. Contrasted with animal-printed yardages and camo patterns, we tie it all together by reimagining a coastal colour palette through a combination of earthy browns, soft pinks and vivid blues.
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